LOCAL GOVERNMENT

Improve the digital customer journey, simplify marketing processes, create seamless experiences


A truly-sophisticated marketing suite designed for Local Government teams

Akero is an easy to use marketing suite which allows marketers in the Local Government sector to create campaigns that simplify processes for both internal teams and residents, nurture relationships and encourage a digital channel shift.

Respected brands that trust Akero

The Challenge


  • There are a variety of issues affecting varied groups of people, which means dealing with enquiries face to face in each instance can be time consuming and costly
  • With huge amounts of data, enquiries can get lost in the ether, leading to elevated customer frustration down the line
  • It can be problematic making it easy for residents to engage in digital campaigns, leading to low uptakes and wasted expenditure

Using Akero, Local Government marketers can:


  • Build automated processes for every issue imaginable, track campaigns and save valuable time and money
  • Effectively sort, organise and segment customer data, then create personalised messages related to specific campaigns
  • Create campaigns that improve conversion rates with our easy to use and adaptable landing page templates (no designer or developer needed!)

The Result?


  • A ‘digital by default’ ethos - residents will easily be able to interact with your organisation through advanced forms that give you the information that you need to provide solutions online
  • An improved customer journey through an enhanced organisation of customer data and relevant communications via email
  • Internal teams have all the insights and reports they need to provide a better understanding of their performance and their audiences

“Akero makes it easy for us to build forms, capture responses and track usage all in one place. The team have been great to work with, offering valuable advice and guidance to enhance our project.”

Ready to get Started?

What Akero can do for you