Lead Management
Manage your enquiries and applications and understand every interaction they have with your Institution.
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Understand Each Data Point
Drive insights with a one-page summary of everything happening with a lead or contact — from email clicks and form submissions to UTM parameters and the exact adverts that drove them to your brand in the first place.
Manage Your Pipeline
Identify priority leads and social media influencers with Akero Lead Scoring.
Log Sales Activity
Add notes, view past activities and the see the latest comments made by your colleagues — everything you need, in one place.
Filter Your Views
Sort your lead lists by Conversion Point, Ad Campaigns or custom form criteria. Quickly see the quality of leads generated by online advertising and specific ad campaigns.
Customise Your Fields
Keep track of what’s important and unique to your institution with custom fields. Want to add specific dropdown fields, text fields or radio buttons? No problem.
Lead Scoring
Save time and resources by prioritizing the best leads and adding those not ready to buy to your marketing automation campaigns.
Everything You Need
Marketing Automation
Trigger email and SMS communications to students based on their previous engagements.
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Landing Page Builder
Convert more prospective students with high-performance landing pages that look amazing on every device.
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Smart Forms
Create engaging online forms that convert more prospective students. No coding required.
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Email Marketing
Seamlessly manage large scale communications and report on the success of your student recruitment campaigns.
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Lead Management
Centrally manage your leads and understand every interaction they have with your institution.
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Event Capture
Build beautiful offline landing pages and contact forms bespoke to your event. Perfect for Open Days.
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Campaign Tracking
Optimise your ad campaigns for quality, instead of click through rates.
Integrations
Seamlessly integrate Akero with your other marketing systems like WordPress & Salesforce.
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Analytics
Industry-leading campaign performance and lead conversion analytics for your entire funnel.
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