What does the Google fine mean for student marketers?

Google has been hit with a huge €50 million fine for a breach of the EU’s data protection rules. The initial accusations that Google’s advertising practices were in breach of the GDPR were made as soon as the regulations came in to force during May 2018. The French regulator CNIL investigated these claims and determined …

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What technology can student marketers look forward to in 2019?

With 2019 drawing closer and closer, it’s got us all thinking ahead. What’s in store for student marketers in the new year? And who better to ask than our very own Head of Technology Solutions, Alex Calder. Read on to hear Alex’s thoughts and predictions for 2019…   While thinking ahead to 2019 I’ve spent …

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